Vidyadhar Sharma is a Full-Stack Product Builder with 12 years of building consumer products from scratch. Currently a Founding Member and Head of Product at a stealth AI startup, they have a track record of taking zero-to-one bets from ambiguity to measurable revenue across fintech, cybersecurity, ed-tech, and media.

Current Work and Focus

At the stealth startup, Vidyadhar is inventing new AI interaction patterns, exploring what professional identity looks like in an AI-native world. The core question driving the work: when traditional credentials stop compressing trust efficiently, how can AI surface what actually makes someone worth talking to. They spend significant time thinking with Claude, building full-stack apps with Cursor, and rethinking how product teams collaborate when AI is in the loop.

Building India's First BNPL Subscription at Simpl

As Associate Director of Product at Simpl, Vidyadhar led the consumer experience and growth pod across PMs, designers, growth marketers, and engineers. The flagship work was building Simpl Select from zero to $2.5M ARR in 10 months, India's first BNPL membership subscription. The bet was counterintuitive: package existing features behind a paywall at a time when the assumption inside the company was that Indian BNPL users would never pay. Vidyadhar validated the thesis through pricing and bundling experiments, including a pay-what-you-want test, before committing to the build.

Beyond Select, they redesigned the new-user linking screen by adding positive friction, which improved activation by 14% and saved approximately $150K annually in delinquency costs. They also launched Quests, a merchant-funded gamified rewards program that lifted transaction frequency by 18-24%.

From Cybersecurity SaaS to Ed-Tech to Media

At ThinkLink, Vidyadhar served as Head of Product and founding engineer, architecting a three-product portfolio that grew to $250K ARR in 12 months. The growth loop was built around a free CIS-based cyber hygiene assessment tool that converted cold enterprise leads into warm ones, achieving 80% annual retention across 1,400+ enterprises before upselling two paid SaaS products.

Before ThinkLink, Vidyadhar bootstrapped Speckbit, a collaborative learning platform, to $200K ARR over three years, writing the entire platform in Vue.js and Python/Django, running coding bootcamps to fund the build, and growing to 35,000 active users. At sixteen, they co-founded Science Panorama, an online science magazine that reached over one million monthly readers and 60,000 subscribers through a viral Reddit moment turned into a sustainable advertising business.